What Is Neon vs LED vs LEDon vs Non-Illuminated Signage?

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Key Takeaways:

  • Neon Signage is perfect for creating a retro, eye-catching look that enhances visibility and attracts customers at night.
  • LED Signage offers high energy efficiency, vibrant displays, and long-lasting durability, ideal for various business applications.
  • LEDon Signage combines the best of neon and LED technologies, providing a versatile, cost-effective, and modern signage solution.
  • Non-illuminated signages are cost-effective and low maintenance, suitable for traditional settings with limited visibility needs.
  • Consult with professionals like Brite Idea Displays to get tailored advice and ensure you choose the right signage to meet your business needs.

Signage plays a critical role in how a business communicates with its customers. From storefronts to indoor displays, the right sign can significantly impact your brand visibility and overall aesthetic.

In this article, we’ll explore the differences between Neon vs LED vs LEDon vs Non-Illuminated signage, comparing their pros, cons, and ideal use cases to help you choose the best signage solutions for your needs.

Comparison of Neon, LED, LEDon, and Non-Illuminated Signage

There are several factors to consider when comparing neon vs LED vs LEDon vs non-illuminated signages. Neon signs have been a popular choice for many years due to their vibrant colors and high intensity. LED signs, on the other hand, are a more modern option that offers lower energy consumption and longer lifespan.

LEDon signage combines the benefits of both neon and LED, providing a bright and energy-efficient solution. Non-illuminated signs may be a good choice for businesses looking for a simpler and more cost-effective option.

What sign you choose will ultimately depend on your intended message, target audience, and budget. Whether you’re looking to welcome customers or attract attention to a specific product or service, choosing the right type of signage is essential for an effective marketing strategy.

Partnering with a knowledgeable signage provider can help ensure that your message reaches your intended audience in the most impactful way possible.

A neon sign featuring a white outline of a foot above the word "BAREFOOT" in purple, with the double O's resembling toes.
A vibrant neon sign displaying the word “Barefoot” in bright colors

Neon Signage

Neon signage is renowned for its bright and eye-catching display, offering a nostalgic and retro feel that appeals to many businesses. Its vibrant glow is achieved through gas-filled glass tubes that provide a distinct visual appeal that stands out, especially at night.

Neon signs are highly customizable, allowing businesses to match most branding PMS colors by using colored tubes or adding pigments to the gas.

In terms of durability and maintenance, neon signs can be somewhat fragile due to their glass construction which needs careful handling and regular maintenance. The high-voltage power supply used in neon signage also requires periodic checks and replacements to ensure optimal performance.

Despite these maintenance needs, neon signs can last for several years with proper care.

When it comes to energy efficiency, neon signage consumes more power due to its glass tube and gas technology, making it less environmentally friendly compared to other options. This higher energy consumption also translates into higher operational costs over time.

The initial cost of neon signs can be relatively high, and when coupled with ongoing maintenance and energy expenses, the long-term costs can add up. However, the unique and eye-catching visual appeal of neon signs often justifies these expenses for many businesses.

LED sign for Tito's Vodka as a sponsor of the Seattle Mariners, featuring bright blue and white colors with a star motif.
A co-branded illuminated LED sign with laser cut engineering for Tito’s Vodka.

LED Signage

LED signage offers excellent brightness and visibility, with a wide range of color options and flexibility in design. Using light-emitting diodes, LED signs can create dynamic and vibrant displays that effectively capture attention.

The ability to incorporate laser-cut acrylic and screen printing adds to the visual appeal, making LED signage ideal for various applications, from retail stores to corporate offices.

In terms of durability and maintenance, LED signs are highly durable and require minimal maintenance. The low-voltage power supply used in LED signage is more reliable and longer-lasting than the high-voltage systems in neon signs which minimizes the need for frequent replacements.

LED signs typically have a long lifespan, often lasting a decade or more with minimal upkeep.

LED signage is also highly energy-efficient, consuming significantly less power than traditional neon signs. This reduced energy consumption not only lowers operational costs but also minimizes the environmental impact, making LED signs an eco-friendly option.

While the initial cost of LED signage can be higher than some other signs, the long-term savings from reduced energy bills and minimal maintenance make it a cost-effective solution in the long run.

A neon sign that reads "OCB Your Rolling Paper Matters" in white text and "OPEN" in red text is illuminated against a dark background.
An illuminated custom LEDon “open” sign branded for OCB USA.

LEDon Signage

LEDon signage combines the best features of neon and LED technologies that offer a versatile and eye-catching display. These signs capture the vibrant colors and visual appeal of neon while incorporating the efficiency and durability of LED. This hybrid solution is highly customizable and allows businesses to create unique designs that align with their branding needs.

When it comes to durability and maintenance, LEDon signs offer a balance between the robustness of LED and the maintenance needs of neon. While LEDon signs are more durable than neon due to the use of colored acrylic and LED technology, they still require some maintenance to ensure optimal performance.

The external low voltage power supply in LEDon signage is more durable and easier to replace than the high voltage systems used in neon signs.

In terms of energy efficiency, LEDon signage is more efficient than traditional neon and requires less than half of the power draw of a glass neon sign. The use of LED technology reduces energy consumption while still delivering the bright, vivid colors characteristic of neon signage.

This makes LEDon a practical and energy-efficient option. The cost analysis for LEDon signage shows it to be moderately priced, with balanced long-term costs due to its durability and reduced energy consumption compared to traditional neon signs.

buffalo trace bourbon sign
A non-illuminated wood barrel top sign for Buffalo Trace.

Non-Illuminated Signage

Non-illuminated signage offers a classic and elegant look, perfect for daytime displays. These signs rely on materials like acrylic, glass, wood, or metal to create visible displays without the need for lighting, making them ideal for businesses looking to enhance their brand visibility more subtly. While they are less visible at night, their timeless appeal makes them suitable for various environments, including historical buildings and residential areas.

In terms of durability and maintenance, non-illuminated signs are generally low-maintenance, requiring only regular cleaning to maintain their appearance. However, they are less durable over time compared to illuminated signage, as they are more susceptible to wear and tear from environmental factors. Despite this, the minimal maintenance requirements make them a practical choice for businesses looking to minimize ongoing energy costs.

Non-illuminated signage is the most energy-efficient option available, as it does not consume any power. This lack of energy consumption translates into no operational costs and a minimal environmental impact which makes it an excellent choice for businesses looking to reduce their carbon footprint. The initial cost of non-illuminated signs is typically the lowest among all types, and with minimum long-term expenses, they offer a cost-effective solution for enhancing brand visibility.

Non-illuminated signage is usually considered to be wall and window signage, but actually includes branded merchandise such as bar menus, bar mats, etc that display customer branding.

Illuminated sign displaying the words "Gibson Custom" and "Handcrafted in Nashville, TN.
An illuminated LED sign reading “Gibson Custom”

Pros and Cons of Each Signage Type

Neon Signage

Pros:

  • Classic Look: Offers a nostalgic, retro aesthetic that can create a unique atmosphere and attract customers, especially in settings like nightclubs and retro-themed stores.
  • High Visibility: Extremely bright and eye-catching, making it ideal for businesses operating at night.
  • Artistic Appeal: Handcrafted and customizable, neon signs allow for creative and artistic designs that can enhance brand identity.

Cons:

  • Fragile: Made of glass tubes, neon signs are prone to breaking and can be difficult to ship and handle.
  • High Maintenance: Requires regular upkeep to ensure the gas and electrical components remain functional.
  • Energy-Intensive: Consumes more power than modern lighting technologies, leading to higher energy costs.

LED Signage

Pros:

  • Energy-Efficient: Uses significantly less power than neon signs, making them environmentally friendly and cost-effective in the long run.
  • Long-Lasting: LED signs have a long lifespan, often lasting a decade or more with minimal maintenance.
  • Versatile: Available in a wide range of colors and designs, LEDs can display dynamic and changing content, suitable for various business applications.

Cons:

  • Higher Initial Cost: The upfront cost of LED signage can be higher than non-illuminated options, although it pays off over time with lower energy and maintenance costs.
  • Potential for Technical Issues: LED signs may face issues like dimming or malfunctioning LEDs, which indicates it is reaching end of life.

LEDon Signage

Pros:

  • Combines Benefits of LED and Non-Illuminated: Offers the bright appeal of neon with the efficiency and durability of LED, providing a balanced and versatile signage solution.
  • Cost-Effective: More affordable than traditional neon signs with lower energy consumption and maintenance needs.
  • Modern Aesthetic: Provides a contemporary look that can be customized to fit various branding needs, ideal for trendy and modern businesses.

Cons:

  • Limited in Certain Applications: While versatile, LEDon signage may not be suitable for all brand designs and with the vac-form tubing color matching limitations, staying on brand may be difficult.
  • Newer Technology: As a relatively new innovation, LEDon signs may have a shorter lifespan when introducing motion or color changing capabilities.

Non-Illuminated Signage

Pros:

  • Cost-Effective: Generally, the least expensive option with low initial and ongoing costs.
  • Low Maintenance: Requires minimal upkeep compared to illuminated signage, simply needing regular cleaning.
  • Traditional Appeal: Offers a classic, timeless look that suits historical buildings, parks, and residential areas.

Cons:

  • Less Visibility at Night: Without illumination, these signs are not as visible in low-light conditions, limiting their effectiveness at night.
  • Limited Design Flexibility: While customizable in terms of shape and material, non-illuminated signs lack the dynamic and vibrant options available with illuminated signage.
LED neon sign with the word "wana" inside a circular frame, featuring a crown design on top, displayed against a brick wall.
A striking LED neon sign radiating color changing LEDs enhancing customer engagement

Use Cases for Each Signage Type

Neon signs are a popular choice for businesses that operate primarily at night, such as nightclubs, bars, and restaurants, thanks to their bright and eye-catching glow. The retro aesthetic of neon signs also makes them ideal for retro-themed stores and vintage boutiques, helping to create a unique and nostalgic atmosphere that attracts customers.

Artistic and custom-made neon signs are often used in creative industries to enhance brand identity and make a bold visual statement.

LED signs are highly versatile and are widely used in retail stores to attract shoppers with dynamic and vibrant displays. Corporate offices utilize LED signage for clear and professional branding, wayfinding, and informational purposes.

Point of purchase and store front benefit significantly from LED technology due to its high visibility, even in daylight, and its ability to display animated and changing content. The energy efficiency and long lifespan of LED signs make them a cost-effective choice for businesses looking to make a lasting impression.

LEDon signage, which combines the bright appeal of neon with the efficiency of LED, is perfect for small businesses and startups seeking eye-catching yet cost-effective branding solutions. These signs are also popular for temporary events, such as trade shows, pop-up shops, and festivals, where they can be easily transported and installed.

The customizable nature of LEDon signs allows businesses to tailor their signage to fit specific branding needs and themes, making them a flexible option for various applications.

Non-illuminated signs are ideal for settings where lighting is not a primary concern, such as historical buildings, parks, and residential areas. These signs offer a classic and elegant look that complements the aesthetic of older architecture and natural surroundings.

In parks and public spaces, non-illuminated signage provides important information and wayfinding without disrupting the natural environment. Residential areas also benefit from these signs for community identification, rules, and regulations, and to maintain a cohesive and understated visual appeal. Non-illuminated signage includes everything from window signage and displays to bar menus and other branded merchandise that displays customer branding.

Neon sign for Straub Brewery, established in 1872, with red glowing text mounted on a wall.
A vibrant and retro neon sign illuminating a trendy bar at night.

Choosing the Right Signage for Your Business

Assessing Your Needs

When selecting the right signage for your business, assess your specific needs by considering these factors:

  • Location: Consider where your business is situated and how visible the sign needs to be. For instance, high-traffic areas may benefit more from bright and eye-catching signage like neon or LED.
  • Target Audience: Understand who you are trying to attract. For example, a trendy bar might choose neon signage for its retro appeal, while a corporate office might opt for the sleek professionalism of LED signs.
  • Budget: Determine how much and where you are willing to invest. Neon and LEDon signs have higher upfront costs. Neon signs are more costly to ship and maintain, whereas LED and LEDon signs can be delivered in single units and have lower long-term expenses. Non-illuminated signs are typically the most cost-effective.

Expert Recommendations

Consult with professionals and engage with experts like Brite Idea Displays to get tailored advice on the best options for your needs. Professionals can help design custom signage that aligns with your brand’s identity and appeals to your target audience.

Experts can also provide insights on the installation process, as well as ongoing maintenance requirements to ensure longevity and effectiveness.

Trends and Innovations in Signage

Staying updated with the latest trends and innovations in signage can give you a competitive edge. These are some trends to watch out for:

  • Custom LED Solutions: Embrace the latest trends in signage, such as personalized LED signs that offer vibrant and dynamic displays.
  • High-Impact Designs: Focus on innovative and high-impact designs that capture attention and make a strong visual statement. This includes integrating cutting-edge technologies like LEDon for a modern yet classic appeal.
  • Sustainability: Look for eco-friendly signage options that minimize environmental impact, such as energy-efficient LED signs and recyclable materials.
  • Interactive Signage: Explore interactive and digital signage solutions that engage customers in new and exciting ways, enhancing the overall experience and driving engagement.

Choosing the right signage depends on your specific needs, budget, and aesthetic preferences.  Evaluate your business requirements and consult with experts to make an informed decision. The right signage can transform your brand and attract customers for years to come.

For more information on signage solutions, contact Brite Idea Displays. Visit their website or email them to request a mock-up or sample.

A lighted sign featuring an animated fox character holding a shield-shaped sign that reads "CARFAX Lifetime Dealer." The fox wears yellow pants and a white shirt.
A non-illuminated neon sign in a traditional and elegant design.

Frequently Asked Questions

1. What are the main differences between Neon Signs and LED Neon Signs?

Neon signs and LED neon (LEDon) signs differ primarily in their technology and installation. Traditional neon signs use glass tubes filled with gas that glows when high-voltage electricity passes through, creating a unique, retro look. In contrast, LEDon signs use light-emitting diodes, which are more energy-efficient and durable.

LEDon signs are lighter and easier to install, as they often come with pre-built mounting holes and external low-voltage power supplies. Neon signs typically require more maintenance and are less suitable for shipping due to their fragile nature.

2. How long does the production and delivery process take for LED Neon Signs?

The production and delivery process for LED neon signs typically takes between 8-12 weeks, depending on the order quantity and whether it is peak production season. Brite Idea Displays is dedicated to each product that meets premium quality standards.

This includes careful production, thorough quality checks, and safe shipping methods to deliver your signage in perfect condition. Brite Idea Displays is committed to making your buying journey smooth and satisfactory from start to finish.

3. How do I install my new LED Neon Sign?

Installing an LED neon (LEDon) sign is a straightforward process. These signs are designed to be user-friendly and typically come with mounting hardware and a hanging chain. For unique or custom designs, Brite Idea Displays provides detailed installation instructions and all necessary hardware to ensure a secure and safe setup. If you need additional assistance, our customer support team is ready to help you through the installation journey.

4. Can LED Neon Signs be customized to match my brand identity?

Absolutely! Custom LED options allow you to create LED neon (LEDon)  signs that perfectly align with your brand identity. Brite Idea Displays uses cutting-edge technology to match your specific PMS colors, logos, and designs.

Whether you need point of purchase displays, a sign to illuminate your storefront, or a showcase piece for events, Brite Idea Displays cater to your marketing needs. Their team works closely with you to ensure your unique vision is brought to life.

5. What kind of warranty do Brite Idea Displays offer on their signage products?

Brite Idea Displays offers a one-year factory warranty on all signage products, including neon, LED, and LEDon signs. This warranty covers any defects in materials or production that may affect the performance of your sign.

Brite Idea Displays’ commitment to quality ensures that you receive a premium product designed to last. Should you encounter any issues, our support team will work with you to resolve them quickly and efficiently.